Monthly Archives: February 2017

Tell Me Your Story

Everyone has a story to tell, but who really wants to listen? Successful sales professionals do! For business to transact successfully, questions must be answered. Consequently, questions must first be asked. A prospect that tells a story opens the possibility … Continue reading

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Storytelling Or The Truth

Storytelling and the truth is more accurate when the subject is marketing. Curiously, children understand effective storytelling at a very young age. Give them a chance to tell a story, they immediately look at the world as they want it … Continue reading

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Doesn’t My Customer Know I’m Busy??

Ever regret encountering the self-serving sales rep? Then, you are probably talking to the wrong vendor. Effective sales work means that the customer received something. Buyers who truly believe that a sales rep is wasting time, not delivering value, or … Continue reading

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