Author Archives: Hunter & Beyond

About Hunter & Beyond

Glenn W Hunter presents his proven perspectives on business growth. He shares skills and tactics resulting in increasing sales for organizations ranging from start-ups to large corporations. His expertise focuses on storytelling, branding and networking to cultivate relationships that lead to more revenue.

Personal Branding – Know Who You Are!

“I need to see Mr. Big! He is NOT expecting me!”, the loud visitor announced to an appalled administrative assistant. A well-polished gentleman had just exited a downtown high-rise’s elevator and glided toward the reception area. His untucked fitted shirt … Continue reading

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Eccentricity of Entrepreneurship

Entrepreneurs are eccentric ranks slightly below elephants are large among obvious observations. The opportunities that they pursue, as well as the businesses that they run, singularly point toward an unconventional world of risk, reward, value, and victory! Essentially, they see … Continue reading

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Story-Listening To Sell More

A win-at-all-costs Operations Director summons her business manager into her office. She pointedly explains, “I have just negotiated a budget exception from the vice-president to upgrade our key production equipment. I need you to negotiate the most effective technology solution … Continue reading

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Selling Experience, Buying Creativity

“Relationships drive business!”, according to the crusty sales veteran! The young sales leader rolls her eyes. The old fundamentals are true to the point that buyers acquire goods and services form sources that they like and trust. Nevertheless, in an … Continue reading

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Second Mover Advantage

The first rat gets the trap. The second rat gets the cheese. While entrepreneurs love touting their success when deploying first mover advantages, they typically overlook the established foundation that permitted early success. Before establishing a business relationship, responsible parties … Continue reading

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Grinding Again, or Still?

Back to the Grind delivers out-of-the-box inspiration and great coffee in Riverside, CA. Creative people visit because the atmosphere facilitates great storytelling. Likewise, the bistro projects a brand that encourages eclectic coffee drinkers to congregate and nurture new ideas. With … Continue reading

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Plant A Strong Brand

One planted acorn grows into an enormous oak tree, in the same way a clever campaign can grow into a business empire! Just think, Netflix started out as a lazy alternative to standing in line at Blockbuster. No late fees … Continue reading

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