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Tag Archives: Storytelling
Grow Big or Grow Home
In business growth is inevitable, but not universal. Hungry new competitors and alternatives consistently chomp at the heels of market leaders. Winning Starts with leadershiip. Grow big or go home! Continue reading
Retail Stories Drive Dollars & Senses
Retail decisions remain emotional despite the fact that more information is available for purchasing decisions. Buy with emotion, justify with logic. Continue reading
Growth And The New Factor
A long time small business owner once again closes her office door at exactly 8:30 AM. She accesses today’s prospects call list. She recites her daily mantra, “These bills ain’t gonna pay themselves.” Then she starts pushing buttons on her … Continue reading
Maximum Reach, Coordinated Content
Max Reach sounds like an action hero! Actually, from a thought leadership and content creation perspective, maximizing an influencer’s reach should perform exactly like an action hero! Influencers should be strong, clever, and trustworthy. To share a secret: “Content does … Continue reading
Power Partners, Profiles And People
Super-successful business professionals continuously brag about their networks. “It’s not what you know, it’s who you know” is an oldie but goodie among business people. However, in the trenches of commerce, it is actually less who you know, but who knows you! Regardless … Continue reading
BYOB – BRING YOUR OWN BLOG/ BRING YOUR OWN BEVERAGE/ BRING YOUR OWN BEST IDEA
BYOB – Bring Your Own Blog/ Bring Your Own Beverage/ Bring Your Own Best Idea WELCOME to our community of bloggers, storytellers, authors & content providers!!! BYOB has come together as a workshop to provide a safe place to bring … Continue reading
Posted in Business Coaching, Business Development, Content Creation, Training
Tagged Blog, Blogger, Branding, BYOB, Communication, Community, Content, Creative, Storytelling, Workshop
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Slaughterhouse Marketing
A slaughterhouse derives value from every piece of meat captured in its facility. Effective business leaders need to follow that model! Continue reading
Posted in Business Coaching, Business Development, Creating Culture
Tagged Branding, Client, Communication, Customer, CustomerService, Marketing, Niche, Revenue, segmentation, Service, Storytelling, Value
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Who Has Seen My Rug?
The question screams of some poor guy looking for his toupee. However, a wealthy man, physically identical to the first guy, making the exact same statement, may have a completely different meaning. Now that money has entered the picture, “Who … Continue reading
Profits In Panels
Who has close, revenue-generating, business contacts that they have only seen from the waist up? A generation ago, relationships developed over the phone; not just business contacts or referral partners, but genuine relationships. The magic is the human connection! … Continue reading
My Brand New Old Friend
Old friends are simultaneously common and unique. A buddy from the playground, relationships based on college mischief, young mothers crying together at the kindergarten bus on the first day of school all become old friends! Longevity ultimately strengthens these personal … Continue reading
